How to Accelerate SNS Post Content Decisions by Analyzing X's Real-Time Trends

Tools Used

• grok-4
• Post Creation Workflow

Connecting with Current Interests and Effectively Communicating Local and Product Appeal

Especially on SNS platforms like X (formerly Twitter), user interest changes daily, and missing the optimal posting time makes it difficult to get a good response. grok-4 can be utilized as a tool to grasp the trends of hot topics and keywords on X, summarizing and presenting trending topics in response to your queries. Here, we introduce effective methods for times when a tourism association wants to plan seasonal event posts or when a local business seeks an angle to promote their products.

Specific Steps

Step 1: Input Questions Regarding the Post Theme or Target Field into "grok-4"

In the chat field, naturally input the theme or genre for which you want to know the currently trending topics. If the content is vague, refine the search by re-querying with phrases like "More specifically," "By region," or "Topics with many photo posts," and then note the trending keywords to use in your posts and hashtags.

Step 2: Register the "Mission"

Register the mission related to your SNS posting. This content will form the basis for the "Post Creation Workflow" executed in the next step. Providing detailed information here reduces the effort needed to correct the generated results later.

Step 3: Generate Draft Posts with the "Post Creation Workflow"

By combining the information registered in the "Mission" with the keywords you noted down and details about the event you want to promote, you can smoothly create highly engaging post drafts. Use the generated text for your X operations and continuously improve your strategy by checking the insight data.

Expected Outcomes of Implementation (Reference Example)

By rapidly analyzing X's real-time trends and disseminating information that links currently trending topics with local resources, events, and services, you can provide content that deeply aligns with user interest, thereby boosting post response rates and information virality. This initiative will promote interest in tourist destinations and events, and encourage specific traffic to websites and related services.

Target Figures for the Initial 6 Months of Implementation

KGI:

• Cumulative number of accesses to the event information page or related website via SNS: 1,500

KPIs:

• Average engagement rate of X posts (Likes, Reposts, Comments): 3.0%
• Average reach of X posts: 50,000 per month
• Cumulative number of event sign-ups/inquiries from X: 20