Efficient and Effective Short Video Production Achieved with the "Video Script Creation Workflow"

Tool Used

• Video Script Creation Workflow

Using AI to Decide "What to Film and How to Edit"

In recent years, the use of short videos like Instagram Reels and TikTok by accommodation and commercial facilities has become mainstream for information dissemination. However, when staff members handle the filming and editing themselves, judging "what to film, how to film it, and how to edit it" requires experience. Furthermore, specialized knowledge is needed to consider the appropriate video content and expression for each platform.

In the "Video Script Creation Workflow," AI creates high-quality scripts based on the input information, taking into account the characteristics of the platform. By creating a video script that clearly states "what to film, how to film it, and how to edit it," the necessary scenes, cuts, and effective dialogue are known in advance, enabling efficient video production.

Please utilize this to significantly reduce time and cost while quickly preparing videos that "resonate" with customers.

Specific Steps

Step 1: Inputting Information into the Video Script Creation Workflow

Log in to "mitsumonoAI" and launch the "Video Script Creation Workflow." Input specific information about the video content you wish to introduce into the following fields. Optional fields can be left blank, or filled in if the objective and target audience are clearly defined.

Step 2: Automatic Generation and Review of the Video Script by AI

After inputting the necessary information in Step 1, click the "Generate" button. Based on the input content, the AI will automatically create a video script structure, including text overlays and filming instructions.

Review the content of the generated script, scrutinizing whether there are any discrepancies with the content you want to convey and whether all the key points are covered.

If necessary, use the chat function to give the AI instructions for corrections or additions to refine the script.

Step 3: Video Filming and Utilization Based on the Generated Script

Proceed with filming the video based on the finalized video script.

Since the script includes specific scene descriptions and dialogue, it reduces confusion during filming and allows for efficient progress.

The completed video will be used on the specified SNS platform to provide information, convey the facility's appeal, and promote usage.

Expected Results and Goals (Reference Example)

The time and effort spent on conceptualizing the video structure are significantly reduced, improving operational efficiency. Furthermore, the professional-quality video scripts generated by the AI enable even staff without specialized video production knowledge to disseminate high-quality information.

As a result, information provision to tourists and visitors will be further enhanced, contributing to improved customer satisfaction. Moreover, communicating the facility's appeal through video strengthens branding and contributes to new customer acquisition through SNS sharing, ultimately leading to increased facility revenue.

Target Metrics for the 6-Month Period

KGI (Key Goal Indicator):

• Number of bookings for the "hot spring hopping" accommodation plan after 6 months: 10% increase compared to the previous year

KPI (Key Performance Indicators):

• Engagement rate of the hot spring hopping introduction video on SNS: 20% improvement
• Traffic to our official website from SNS: 15% increase
• Number of new inquiries related to hot spring hopping information: 10% increase