Sales

How to Use Persona-Driven Brainstorming to Test the Effectiveness of Your Catchphrases

A guide on how to articulate and concretize the target profile, and utilize that persona perspective to enhance the precision of your catchphrases.

Marketing

SNS Strategy for Building Trust with Homebuyers: Addressing Pre-Purchase Anxiety

Here's how to introduce knowledge that helps prevent regret after purchase, not just focusing on price and location, into your posting design to build trust with homebuyers.

Recruit

How to Build an SNS Strategy to Accelerate Recruitment with the Image of a "People-First Company"

By developing a strategy to visualize the working environment and employee growth through social media, we will build a corporate image that leads to successful recruitment and public relations.

Sales

How to Develop a Product Name That Works in E-commerce/Retail

We will introduce methods for developing product names that achieve differentiation on e-commerce and packaging for food category products such as gifts and local specialties.

Product Development

How to devise new revenue strategies by utilizing the idle time of facilities and businesses

Here is how to derive achievable ideas for monetizing non-operating hours and idle space.

Product Development

How to Create a New Business Model with AI, Based on Constraints

Here is how to reverse-engineer a profitable food and beverage business model for locations that are small, lack adequate equipment, and have limited operating hours.

Tourism

How to Judge and Improve Images That Convey the Appeal of a Tourist Destination

I will explain the steps for updating the images used in your brochures and on your website to ensure they clearly convey the intended appeal.

Beauty Salon

How to Analyze Competitor Reviews to Highlight Your Salon's Appeal

Here's how to organize the strengths and weaknesses of a competitor based on their reviews and use that information for your own salon's positioning.

Tourism

Utilizing Review Analysis to Analyze Tourist Evaluation Points and Create Impactful Promotional Expressions

We will introduce a method for extracting experience value tied to emotions from reviews and redesigning it as language that can be used for promotion.

Business Improvement

Accelerating Menu and Service Improvement in Restaurants Using Customer Feedback

We will introduce methods for visualizing "points of praise" and "areas for improvement" from actual customer reviews, and utilizing them as hints for popular menu items and promotional language.

Real Estate

How to Create a Communication Strategy Focused on a "Lifestyle Story" to Highlight the Appeal of Land and Spec Homes

We will build a real estate information strategy that increases interest and the desire to visit by communicating stories that allow people to imagine "themselves living in this town."

Marketing

How to Create a Content Strategy to Cultivate Tourism Fans by Utilizing a Serial Column

We will introduce how to establish a mechanism to communicate the region's stories and personalities with a consistent structure, transforming "curiosity" into a "willingness to visit."